Tuesday, 27 September 2011 13:39

Email Etiquette Dos and Don'ts:

Written by Lynne Conrad
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  1. Before you get started, ask yourself why you're sending this email. What's the purpose? (You don’t want it to get lost in their inbox.. make sure you have a reason to send)
  2. Do remember there's a person on the other end of the email.
  3. Don't send an email out of anger. (NEVER.. wait until you cool off… you can never take it back!)
  4. Do ensure the subject line relates to the email content. (this way you know they will open it)
  5. Do spell check. ( A MUST)
  6. Don't send or launch before you edit and proof. (simply read as if you have never read it before)
  7. Do check the tone - how will it be received?
  8. Don't lose your message or point. (so easy to loose track)
  9. Do use scannable bullet points and short paragraphs. (bullets get noticed more)
  10. Don't write in ALL CAPS. ( unless you need to SCREAM at someone!)
  11. Don't use too many images. (screen caption so you can show an issue you're having, and people can see it directly but don’t over do it.. they can only download so many)
  12. Do have a friendly salutation and a sincere good-bye. (be nice… people like that)
  13. Don't hesitate to say thank you.
  14. Don't include incorrect or broken links. (some people may never tell you so you may never know they couldn’t use it…)
  15. Do provide a signature, contact information and company website.(your social media links… hint hint…)
Last modified on Tuesday, 27 September 2011 14:49
Lynne Conrad

Lynne Conrad

Activ8 Business Founder

Lynne Conrad is a veteran Executive Virtual Assistant. Her expertise is founded in intelligent and productive business uses of emergent online tools and media including Twitter, Facebook, Wordpress, LinkedIn, YouTube, Google, Flickr and many other social networking sites.  Lynne was the first registered Virtual Assistant in the province of New Brunswick and currently celebrating over 6 years in the industry. 

Lynne’s pioneering use of social media has attracted the attention of some top minds in Social networking including Laura Fitton (co-author of Twitter for Dummies) and Dan Martell (founder of Spheric and co-founder of Flowtown.com). Her work has been praised by Re/MAX, Pistachio Consultants, Oneforty.com, the Oromocto Chamber of Commerce, Bejewel Gallery, and PONO International Consultants. 

Lynne graduated from the University College of Cape Breton and The NSCC with Honors in Business Information and Technology.  She has also completed courses as a Social Media Marketing Specialist, a Real Estate Professional Assistant, an Advanced Business Matters Program and Virtuosos Seminar Series from The Virtual Assistant Networking Association.

Lynne first established Conrad Virtual Assistant in September 2003 and has grown and expanded into Activ8 Business. Today Lynne lives in Mactaquac NB, with her military husband and 2 daughters.  When she can find the time, Lynne enjoys reading, mountain biking, swimming and sitting by a good bon fire.


Website: activ8business.ca E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

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